No private equity firm will ever come close to the pop culture domination Taylor Swift achieved this year. But that isn’t stopping Blackstone Inc. from trying.
For its annual holiday video, an internal production that skirts the line between corporate self-promotion and self-parody, Blackstone goes all-in on its fandom for the singer and songwriter.
Read more: https://www.bloomberg.com/news/articles/2023-12-14/blackstone-goes-all-in-on-taylor-swift-fandom-with-holiday-video
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